(but before that, a bit about you)
Beermingham Brewers Collaborative...
(first off, quick question: do you really - and we mean REALLY! - LOVE BEER? If you answered YES, we should definitely connect!)
...Okay, back to the Collaboratve: We're a dedicated bunch of BHM beer lovers comprising aficionados, brewers, and connoisseurs of craft beer, who are all intent on promoting camaraderie among and collaboration between the outstanding field of local breweries that call BHM home.
Our actions directly benefit local breweries, consumers, the city, and local communities as we work diligently together to cultivate, curate, and cheer on BHM's burgeoning craft beer scene. This groundwork positions us to pursue our core mission, namely: to proclaim to the world that Birmingham, AL (AKA, Beermingham, USA) is, in fact, a premiere beer tourism destination.
Whether the trip takes you across town, across the country, or all the way around the world, we encourage you to come to town and put your taste-buds in our tasting rooms! Then we're certain you'll agree: when it comes to beer-bound destinations, the 1st round draft choice is Beermingham, USA!
Our non-profit organization was established in 2021 to accomplish these goals. Contact us today to learn more.
The Beermingham Plan:
Beermingham Brewers Collaborative's founding objective was two-pronged: to promote Birmingham's burgeoning craft beer landscape and to leverage the relative success of the local craft beer brewing industry during the 2020 economic downturn, in an effort to help salvage Birmingham's decimated restaurant, bar, and live music scene (i.e., customers of craft breweries!).
In an action-packed November weekend, 2021 Brewzapalooza added over $40,000 in revenue directly into Birmingham's recovering entertainment and hospitality industries, while providing ticketholders with top-tier entertainment.
As the economic climate quickly shifted from shutdowns, layoffs and unemployment to issues of recruitment and workforce retention, presenting a brand-new set of challenges, the Collaborative pivoted our approach to better accommodate the new paradigm. Our efforts segued from simply administering "life support" to the most imperiled members of these industries, to developing strategies seeking to scale tourism activities around local craft breweries by "pairing" the craft beer experience with standouts of our local Hospitality, Entertainment, and Live Performance sectors. Beermingham, USA has become a valid destination for sophisticated beer-tourism.
Useful Terms & Definitions
Beermingham Brewers Collaborative = BHAM's Local Brew Hub
Beermingham, USA = Your first round draft choice!
Beermingham Invitational= BHAM's premiere, annual craft beer competition
Brewzapalooza = Craft Beer Week in BHAM (kicks off first Sunday in Oct.)
33.5167405° N, -86.7894615° E (LAT/LONG) = Your coordinates for craft beer!